Ghostwriting Use Case

SR Media Ghostwriting Products

Steve Ramos Media Ghostwriting Products and Services.

Background & Preconditions:

 

Customers believe they’re ready to write a book and identify the ‘why’ for writing. 

Customers & Leads:

 

Steve Ramos Media Ghostwriting customers are business leaders, company founders, industry thought leaders, politicians, and repeat entrepreneurs.

Needs & Problems:

 

Business leaders, company founders, industry thought leaders, politicians, and repeat entrepreneurs have concepts, ideas, and customer stories to support long-form books. They need more writing experience and time to produce a high-quality long-form draft that is compelling to agents, publishers, and readers.

Goals:

 

SR Media Ghostwriting customers aim to grow their businesses and communities of supporters via long-form books. Our customers want to establish themselves as thought leaders in their industries. They see long-form books as assets for differentiating themselves and their businesses from competitors. Long-form books help generate qualified leads and sales for the author’s businesses. Long-form books also support other business content assets like eBooks and podcasts.

Products & Solutions:

 

Storybuilding for Authors Ghostwriting Kits

 

Author Content Creation Package. Craft a book as unique as your story. Gain the marketing tools to grow your brand.

 

Author Communications Strategy Guide. Gain the communications assets to attract advocates. Learn more.

 

Author Story Kits

 

Ghostwriting Kit. Grow your brand. Craft your voice, value, and purpose. Attract more audiences and publishers to your book.

Benefits

 

Analysis and Research.

 

Design thinking sprints and interviews.

 

Catalog of existing content and findings presentation.

Purchase:

Once emerging authors discover their purpose for authoring a book during an SR Media design sprint, they frequently become clients. A customer believes they’re ready to write a book when they identify the budget and carve out the necessary time. Steve Ramos Media collaborates with qualified leads on design workshops to co-discover the ‘why’ for writing a book.  

Conclusions & Deliverables:

Book outline and template.

Book Intro. Book Outro. Author Bio.

Media Relations Guide

Media Relations Tips

Media Relations Kit

Media Relations Workbook

FAQs

About Page

The Beginning Book Content (key paragraphs supporting book chapters)

XR Strategy

Communications Strategy

Story Kits

Content Creation Package

Long-form Books

Additional Benefits:

Stronger Relationships

Comprehensive Strategy

Increased Productivity:

Improved Quality:

Greater Reach

High-quality Voice & Tone

Exceptional Interviews

Normal Flow:

Steve Ramos Media Ghostwriting customers participate in a year-long curriculum involving design sprints, interviews, and phases of work, resulting in a long-form book.

Alternative Flow:

Steve Ramos Media Ghostwriting customers may break the year-long curriculum into distinct phases. The Steve Ramos Media Ghostwriting process supports customers who need to pause the project between work phases.

Ghostwriting Use Case Asset April 2023